With 17 years of experience in manufacturing and selling household curtain rods/rails and clothes hangers, Shenzhou Yuye has invested heavily to focus on the development of Roman rods, curtain rails, clothes hangers and micro smart home industry, in order to build a leading brand in the industry
guests of this episode: chenjinmiao, general manager of Foshan Shenzhou Yuye household products Co., Ltd.
Shenzhou Yuye | Shenzhou earth, Yu emperor style
Shenzhou possess yuemperordemenour on the Divine Land
I Famous enterprise show | brand introduction
Company Name: Foshan Shenzhou Yuye household products Co., Ltd.
brand name: Shenzhou Yuye (CCTV listed brand)
brand spokesperson: Li ruotong
Company creation time: 1998
main brands: clothes hanger, curtain track, curtain rod Micro smart home
business philosophy: good reputation is the largest market
Foshan Shenzhou Yuye household products Co., Ltd. originated from the "dilte window decoration" founded in 1998 and "Beijing dilte (JIA) decorative materials Co., Ltd." founded in 2004; In 2008, "Foshan Nanhai Tengyu decorative material products factory" was established in Foshan, Guangdong Province; In 2011, with the continuous development needs of the company's business, it was renamed as "Foshan Shenzhou Yuye household products Co., Ltd." in July of the same year. After more than ten years of rapid development, it has become an innovative manufacturing enterprise specializing in the production of household products such as clothes hangers, curtain rails, curtain rods, etc. integrating R & D, production and sales. At present, it has owned the enterprise brand of "Shenzhou Yuye", as well as "Chuanyi window rail", "clothes steward" "Clothes nanny" and other product brands
the company is an enterprise with "create in China, lead China" as its corporate mission. It is full of vitality, vitality and passion. The management team is determined to become an innovator of industry standards. The company has an experienced team, which has been committed to the research and development of window accessories for many years, and experienced marketing personnel. The company's sales network is all over the country and has formed a relatively mature marketing network. The company is an enterprise with a sense of social responsibility. It is enthusiastic about public welfare and actively participates in various charity activities, winning wide praise
1998 - created "dilt window decoration"
2004 - founded "Beijing dilte (JIA) decorative materials Co., Ltd"
2008 - "Tengyu decorative material products factory, Nanhai District, Foshan City" was established in Foshan
2011 - renamed as "Foshan Shenzhou Yuye household products Co., Ltd."
II. Famous enterprises show | enterprise article
Shenzhou Yuye sets a benchmark and aims to build an industry leader
Shenzhou Yuye OTC has successfully been listed and entered a new stage
Foshan Shenzhou Yuye household products Co., Ltd. was officially listed in Foshan OTC (stock code 220075), and the listing ceremony was held in December (please pay attention to the follow-up ceremony report). Foshan Nanhai District has become the first curtain rod and window decoration household goods enterprise listed on Foshan OTC. The huge development potential of Foshan new economy has been concerned by more and more investors. An innovative manufacturing enterprise integrating R & D, production and sales, specializing in the production of clothes hangers, curtain rails, curtain rods and other household products. Its bold innovation and pursuit of perfection have attracted the attention of the majority of investment institutions, and set a model for the successful expansion of the capital market of a curtain rod and rail household window decoration enterprise from Nanhai, Foshan
with 17 years of experience in manufacturing and selling household curtain rods/rails and clothes hangers, Shenzhou Yuye has invested heavily to focus on the development of Roman rods, curtain rails, clothes hangers and micro smart home industry, in order to build a leading brand in the industry. With the brand language of "new home ・ new life ・ heart choice", Shenzhou Yuye company aims to warm every home with our products, so that every family using Shenzhou Yuye products can feel the warmth and warmth of home, and make Shenzhou products made in China spread all over the world. With the development of excellence for more than ten years, Shenzhou Yuye has become a new economic model in South China with the goal of building an environmentally friendly and healthy home life and the use of independent intellectual property rights
looking forward to the future, Shenzhou Yuye expects to take the advantages of the capital market as the backing, plant its competitiveness in South China, further strengthen the development of enterprises, bring warm home life to the Chinese people, and bring eternal beauty both inside and outside
create micro smart home and create a warm life
Shenzhou Yuye insists on observing, elaborating and mining the spiritual essence and latest development trend of micro smart home products from the perspective of users. Shenzhou Yuye advocates the new design concept of "micro smart" smart home products. The concept of "micro intelligence" proposed by Shenzhou Yuye is very simple and clear. The product design concept has been applied to more and more smart home products, and presents common product functions and application characteristics. The experience of using client app software is relatively better, and the function expression is relatively diversified
"micro intelligent" product application system links have not been deleted, and the content of the system links has been appropriately simplified. We do not pursue the huge system and wide coverage of occasions, but pay more attention to the embodiment of specific application links in small needs and small applications. Turn complexity into simplicity, and reflect wisdom from a small point. Shenzhou Yuye's "micro intelligence" main products: Electric Roman rod series, electric curved rail series, electric straight rail series. Next, we will develop more products in the field of micro intelligence segmentation, intelligent automatic control and other application systems, which can and have produced more product forms that are closer to the lives of ordinary consumers, more convenient and cheaper
in the future, Shenzhou Yuye will continue to rely on strong strength and high-quality products to change people's views on curtains with advanced concepts, making people's home life more fashionable and trendy
"sail 2015" Shenzhou Yuye new product launch and dealer conference came to a successful conclusion
Shenzhou Yuye will develop new products that adapt to the market trend every year, injecting new vitality into the industry. Shenzhou Yuye 2015 new product launch and dealer conference kicked off. The new product launch of Shenzhou Yuye takes "sailing 2015" as the theme. Different from previous years, in order to better connect and coordinate with the 2015 (spring) Shenzhen international home textile and Home Furnishing Exhibition, the new product launch will be held in Shenzhen
the new product launch officially began. Dealers and invited bosses from all over the country sat down. General manager Chen Jinmiao came to the stage to summarize. He first reviewed the annual work of Shenzhou Yuye and affirmed the efforts and achievements of all sales partners in the downward market environment. Immediately, the "Torch Plan" was launched to work with dealers to push the brand influence of Shenzhou Yuye to the highest point in the industry and achieve win-win results. At the meeting, the company especially thanked the distribution partners who participated in the torch program. The new product launch is to better connect and coordinate with Shenzhen international home textile and Home Furnishing Exhibition, and better display the brand culture of Shenzhou Yuye. Every new product launch of Shenzhou Yuye is sincere, and the strength of concessions and rewards is unprecedented in previous years. Agents and dealers can also feel the importance and strong support of Shenzhou Yuye to them, and strive to work with Shenzhou Yuye to push the brand influence to the highest point of the industry and create wealth together
at the beginning of 2015, the advertising of Shenzhou Yuye CCTV was officially launched, including the promotion of five channels including CCTV1, CCTV3, CCTV7, cctv10, cctv15 and various local TV stations. In 2015, Shenzhou Yuye launched new products led by stainless steel electroplating, which made great innovations in bearing capacity, appearance and shape, and stood out in the industry. Shenzhou Yuye launched a number of styles of innovative product series, which marks that Shenzhou Yuye has a new product customization ability, and laid a solid foundation for the outbreak of Shenzhou Yuye's big home in 2015. At the order meeting, many preferential activities were arranged, such as delivering cars when orders are full. In addition, orders, whether large or small, can hit gold eggs, winning 100% of the prize, attracting many customers to participate
the successful holding of the new product launch of Shenzhou Yuye depends on the support and love of dealers and bosses all over the world for Shenzhou Yuye over the years. Let the development of Shenzhou Yuye become more and more grand. I believe that the future development of Shenzhou Yuye will be stronger, so that the cooperative dealers of the company can get greater preferential policies and support, so that the company and dealers can be more tight and develop more
in 2015, "Shenzhou Yuye" cooperated with CCTV to shoot and broadcast advertisements and provide firepower support for publicity and sales terminals. This is an enterprise with the corporate mission of "creating in China and leading China". This is an enterprise full of vitality, vitality and passion. This is a management team with a group of innovators full of wisdom and dreams, United and efficient, and determined to become industry standards. This is an experienced R & D team that has been committed to the research and development of window accessories products for many years. This is also a sales network all over the country, Products are exported to enterprises in more than a dozen countries overseas, which is also an enterprise with a sense of social responsibility. He is enthusiastic about public welfare, actively participates in various charity activities, and has won widespread praise. This is "Foshan Shenzhou Yuye household products Co., Ltd."
III. famous enterprises show | high level dialogue
Shenzhou Yuye: new home ・ Xin life ・ heart choice
new home living home heart choice
・ interviewee: chenjinmiao, general manager of Foshan Shenzhou Yuye household products Co., Ltd.
2015 = product upgrading + service improvement + micro smart home
"curtain world": Hello, President Chen! Can you introduce what new breakthroughs Shenzhou Yuye has made in product innovation and technological upgrading this year
President Chen: Hello, this year, Shenzhou Yuye's products are more developed around the market, and more products that can deeply adapt to the market demand. We will release new product technologies to you at the Shenzhen international home textile and Home Furnishing Exhibition in March 2016, constantly strengthening product differentiation, and more in-depth development in process technology and surface treatment
curtain world: it is understood that your company is vigorously promoting micro smart home. How is this different from the current very popular smart home? Can you introduce your representative micro smart home products? How did the market respond
President Chen: "micro smart home" as the name suggests, does not refer to a wide range of smart homes. As we all know, the scope of smart home is very wide, including smart products such as security. Our goal of positioning "micro smart home" in Shenzhou Yuye is very clear and clear, that is, to make products in subdivided fields, which can be better suited to the use of our families. For example, when there is no smart switch at home, how to import micro smart home is very simple. We will use an app system to replace the use of smart switches, and control the products we develop through the router at home. It is very simple to operate independently, or it can be connected to jd.com or Xiaomi intelligence, etc. Our "micro smart home" is more in these directions, because our products are more match oriented
innovation = new technology + new theory